new Introducing AI-Powered Customer-Led Growth

Redesign Customer Engagement with AI to Boost Upsells

Base is the AI platform that transforms customer data into real-time engagement, advocacy, and expansion — automatically.

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Built-in Customer Marketing AI Agents That Work for You 24/7.

From automating references and advocacy to surfacing insights and engagement opportunities — Base's AI Agents never stop working to grow your customer relationships.

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Community Agent

Facilitates and scales customer communities with AI-driven engagement, moderation, and insights.

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Advocacy Agent

Identifies top advocates, runs campaigns, manages rewards, and tracks advocacy impact.

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Reference Agent

Automatically identifies, matches, and manages customer references for active deals.

 

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Campaign Agent

Turns a goal into a complete customer marketing campaign — from concept to execution-ready brief.

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Data & BI Agent

Turns customer engagement data into clear insights, reports, and revenue impact 

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All-in-one AI platform for customer-led growth

Start with what you want.
Whether it's upsell & expansion, reference management, advocacy, community, or lifecycle marketing, Base can be your source of truth for customer data and AI-powered engagement. 

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Orchestrate the entire customer journey.

Turn customer data into dynamic, personalized engagement. From on boarding to renewal, Base automates, touch points, that dry retention, expansion, and loyalty – all in one place.

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Key Performance Metrics

Track your most important customer success metrics.

300%
Higher Average ACV
Higher average ACV
78%
Conversion from Upsell Campaigns
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+60%
Ask-to-reference Conversion
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The Base Difference

new Start with what matters most — growth

All-in-one AI platform for customer-led growth

Start with what matters most - growth.

Whether you’re focused on upsells, references, advocacy, community, or lifecycle marketing, Base gives you one AI-powered platform to unify your data and amplify engagement.

When you're ready to scale customer impact, we'll help you get there.

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new Turn your data into action.

Your customer data is gold. Utilizing it is golden.

Bring every engagement touchpoint together to uncover the full story of your customers — and use it to drive growth.

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Consolidate customer engagement data across teams

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Build a unified, real-time customer view

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Search, segment, and act instantly

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Understand cross-journey engagement

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Identify buying and risk signals

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AI-driven actions and recommendations

new Show your impact, in numbers that matter.

Results-oriented. Prove ROI while making your customers shine.

Base tracks and attributes your customer marketing results directly to revenue outcomes.

  • Prove customer marketing is a revenue lever.
  • Attribute influence to pipeline, renewals, and expansion.
  • Report results fast, with zero spreadsheet work.
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new AI that scales what humans do best — faster.

Grow your throughput & outcomes with AI

Base’s AI modules streamline your daily operations, surface insights, and even execute tasks for you — so your team can focus on strategy and relationships.

  • Save hours with intelligent automation
  • Leverage AI Agents that act for you
  • Gain predictive insights for smarter decisions
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Empowers Every Team DrivingCustomer Growth

Customer marketing is more than engagement — it’s a growth engine.
Base helps every role in your organization identify opportunities, act on them, and prove impact.

CMOs & Marketing Leaders

Build an always-on growth engine powered by your customers. Unify data, prove ROI, and elevate customer marketing to the boardroom.

Customer Marketing

Automate campaigns, track performance, and expand influence across the lifecycle — all from a single AI-powered workspace.

Customer Advocacy

Identify advocates, launch campaigns, and amplify authentic stories that move the market.

Product Marketing

Transform feedback into positioning power — with insights, social proof, and customer stories you can use instantly.

Digital Success 

Use customer data, signals, and AI-driven campaigns to guide users through onboarding, adoption, and value moments — without relying on 1:1 manual outreach.

Sales Enablement

Base keeps enablement content fresh, relevant, and tied to real customer outcomes - without manual upkeep.

new Keep your customer data safe

Secure and reliable

Built for trust. Designed for scale.

Base is engineered with enterprise-grade security, redundancy, and compliance — so your customer data stays protected, always.

Learn more about safety →

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new Connect your favorite stack

Create Your Single Source of Truth Utilizing it is golden.

Connect Base with over 300 tools — from CRM and CS to BI, community, and communication platforms — to unify your customer data and power AI-driven engagement everywhere it happens.

Learn more about integrations →

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Base Group empowers a continuous Group 1437254187 journey of understanding, engaging, growth activation, and retention Rectangle 5038.
Learn how we're helping teams activate their customer data and influence revenue.

"A Strong, Easy-to-Use Advocacy Platform with Room to Grow"

“A Powerful Advocacy Platform Backed by a Amazing Team”

“The best part about BASE is the ease of engaging and nurturing the advocacy community with a few clicks.”

"Moving our Advocacy Community from an existing platform to Base"

"It literally brings everything you need into one place and offers a host of automation features to simplify your life on a daily basis."

"An agile, fast and responsive loyalty and advocacy platform"

"Base not only saves time but also helps us prove value back to leadership."

“A Powerful Advocacy Platform Backed by a Amazing Team”