The State of Software Buying – Amanda Malko, CMO, G2
Tune in to this insightful session delivered by G2’s own Amanda Malko at Obsession Summit 2022.
Learn more about how software buying is fundamentally changing and be inspired to adapt to new conditions:
- More Saas spend than ever as companies accelerate digital transformation
- 55% of companies plan to increase software spend in 2022
- 85% of all decisions are made in less than 6 months
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Amanda is the CMO of G2, the world’s largest software marketplace, reaching 60M+ software buyers every year. She is a go-to-market leader who thrives on leading high-performing, cross-functional teams. Her career focus is on hyper-growth companies working at the intersection of marketing/ creativity/ technology.