Celebrating the 2025 TOP100 Influencers and Strategists in Customer Marketing & Advocacy

#TOP100CMA25

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Elevating Customer Marketing Through Knowledge-Sharing & Leadership

As we enter the fourth year of the TOP100 CMA Strategists & Influencers Program, we reflect on the powerful culture of knowledge-sharing that has been the foundation of our community since its inception.

At the core of our program’s ethos is the belief in practitioner-led learning. This year, we are more committed than ever to nurturing an environment where the insights and experiences of our TOP100 winners are shared as invaluable resources—empowering not only the growth and development of our community but also amplifying the voices of our top industry leaders, who voters within the community believe are the chosen ones to watch, admire, and learn from this year.

Our TOP100 winners will have the opportunity to amplify their influence across various platforms, including hosting webinars, being featured on industry-leading podcasts, and authoring practical guides and templates. They will serve as invaluable resources, providing materials that not only elevate our community but also enhance the skill sets of its members. These contributions will inspire, educate, and empower the next generation of Customer Marketing professionals while further solidifying their role as influential thought leaders in the field.

While the TOP100 recipients will take center stage, we encourage every member of our community to engage in these knowledge-sharing initiatives. Whether through formal presentations or informal conversations, everyone has the opportunity to contribute to our collective learning and growth.

Thank you to all for your ongoing dedication and invaluable contributions to this extraordinary community. Here's to another year of collaboration, empowerment, and excellence in Customer Marketing!

As we step into 2025, the landscape of Customer Marketing continues to evolve, embracing innovative strategies that drive Customer-Led Growth. In today's dynamic economy, more companies are recognizing the value of customer-centric approaches, with practitioners demonstrating significant impacts across various growth dimensions. From enhancing customer experiences to boosting advocacy, revenue, retention, and beyond, each achievement is a testament to the power of putting customers at the heart of business strategies. We are proud to spotlight our industry's MVPs and honor the leading thinkers in Customer Marketing and Advocacy.

Gal Biran CEO and Co-founder, Base

Thank You to our Judges

Leslie Barrett
Leslie Barrett
Customer Marketing Director, Tipalti
1656005479635-1
Pascale Royal
Marketing Director, F5
Katlin Hess
Katlin Hess
Director of Customer Marketing, G2
Evan. Huck
Evan Huck
CEO, UserEvidence
1734487119412
Christopher Irwin-Dudek
Vice President Marketing Communications, NICE

 

Nominations Are Now Open

 

Are you an individual that has elevated their strengths to new heights, achieving remarkable results in aspects such as Customer Engagement, Adoption, Retention, and Expansion? Are there leaders within your network who are actively implementing a customer-led strategy built on cross-functional collaborations?

Don't be shy - nominate now!