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Launching a World-class Customer Advisory Board (CAB)
b2b community, CABs, Customer Marketing, Customer-led Growth

Launching a World-class Customer Advisory Board (CAB)

December, 2022

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Gaining Executive Buy-In & Trust with Strategic Measurement
Advocacy, b2b community, B2B Marketing, Customer Marketing, Customer-led Growth

Gaining Executive Buy-In & Trust with Strategic Measurement

October, 2022

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The 5-Step Playbook for Creating Customer Awards Programs That Rival The Oscars
Advocacy, b2b community, B2B Marketing, Customer Marketing, Customer-led Growth

The 5-Step Playbook for Creating Customer Awards Programs That Rival The Oscars

September, 2022

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Customer-led Growth – The New B2B Framework for Sustainable Growth and Advocacy
Advocacy, B2B marketers, B2B Marketing, Customer Marketing, Customer-led Growth, customer-led growth strategy, Lifecycle Marketing

Customer-led Growth – The New B2B Framework for Sustainable Growth and Advocacy

September, 2022

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The Seven Habits of a Highly Effective Customer Marketer (part two)
Advocacy, B2B marketers, B2B Marketing, Customer Marketing, Customer-led Growth, customer-led growth strategy, Lifecycle Marketing

The Seven Habits of a Highly Effective Customer Marketer (part two)

September, 2022

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The Seven Habits of a Highly Effective Customer Marketer (part one)
B2B marketers, B2B Marketing, Customer Marketing, customer obsessed, Customer-led Growth, customer-led growth strategy

The Seven Habits of a Highly Effective Customer Marketer (part one)

August, 2022

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Hiring a Customer Marketing Manager? Look for These Backgrounds
Advocacy Manager, B2B Marketing, Community Manager, Customer Marketing, Customer-led Growth

Hiring a Customer Marketing Manager? Look for These Backgrounds

June, 2022

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Crowdvocate Raises $15M in Funding and Announces Rebrand
B2B Marketing, Customer-led Growth

Crowdvocate Raises $15M in Funding and Announces Rebrand

June, 2022

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7 Tips for Running Advocacy on a Small Team
Advocacy, B2B Marketing, Customer Marketing, Customer-led Growth

7 Tips for Running Advocacy on a Small Team

June, 2022

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How Customer-led Growth is fueling Community-led Growth
Advocacy, B2B marketers, B2B Marketing, Customer Marketing, Customer-led Growth, customer-led growth strategy

How Customer-led Growth is fueling Community-led Growth

May, 2022

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